WordPress Pages vs Posts for SEO
Question: I have two keywords that I want to target for my SEO activities on a new wordpress website that I’m building. I’m wondering what is the best structure: A page for each keyword or a post for each keyword?
Thanks
Answer: As far as the actual HTML goes when you view the source code of a page and post, there is no difference. Get yourself a good SEO plugin like All In One SEO where you can enter the meta tags for title and description. Just use WordPress Tags for keywords. There is one difference between the two. Pages do not get added into your WordPress RSS feed so they won’t get pinged like posts do, unless you use a plugin that pings pages, too.
I have a WordPress review blog that sells several popular brands of fitness equipment and I built it will all pages so it looks like an old school HTML site instead of a blog. (I use Artisteer to make my WordPress themes.) I SEO’d the pages and I have THE #1 listing in the Google SERPS for my extremely competitive keyword. Oh, and I did it with NO article marketing, just purely good, original content and SEO’d pages.
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One Response to WordPress Pages vs Posts for SEO
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Technically pages and posts are stored exactly the same, in the same table, using the same fields in the database. The ONLY difference between them is the post_type field is set to page for pages, and post for posts (look in your wp_posts, or whatever prefix you choose, table for more info). Both store the same data, including time stamps for edits, creation, and revisions – don’t listen to that guy above.
What this means is that WordPress will pull seo features in exactly the same way and Google will not delineate between the two (unless your theme is built incorrectly for either the page.php or single.php templates). Make sure your theme uses h1 tags only once for the title of your pages and posts.